‘Suing for Service’ campaign gains momentum
This is
an update on the ‘Suing for Service’ campaign launched on 10 October 2012,
about which I sent you the initial press release.
- Destiny Man magazine (for which I write the leadership column) ran an article called ‘Stand for Service’ on their website and social media
- Destiny magazine ran the ‘Stand for Service’ article on their site and social media
- Entrepreneur Magazine South Africa ran a story about ‘Suing for Service’ on their site and social media, and
- The Star Workplace ran an article in print on 24 October 2012.
All of
these, with the original press release, are available on the campaign blog: www.suingforservice.blogspot.com
Also on
the blog are descriptions so far of two of the cases, Siemens and CNA. More
will follow in the coming weeks.
Thank
you for reading. If you would like my help to cover the story, please contact
me:
Robin Wheeler
083-444-0787
I have compelling
cases and penetrating insights to share that make for good media and show that
consumers have power. The outcome is a win/win for consumers and service
providers.
Summary
Entrepreneur,
author and international speaker Robin Wheeler is leading a campaign called
‘Suing for Service’ in which he is confronting corporations publicly and using
the law to improve service levels. Using his personal experience as a consumer
and his entrepreneurial expertise, Wheeler is taking big business to task in
the media and, if necessary, in court to ensure that they fulfil their brand
promises.
The
campaign is geared to:
1.
Change
bad service to good
2.
Stir
up and galvanise consumer awareness and action
3.
Tell
success stories as proof and examples.
The
approach is to compel companies into doing what customers want and what the
companies themselves claim to want but never make real effort to bring about.
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